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The 2025 NFL Draft is an introduction to the big leagues for not only the players chosen but also the brands along for the ride.
As the football world descends on Green Bay, Wisconsin, from April 24-26, and fans watching on ESPN, ABC, the NFL Network, and other outlets await teams’ selections, brands associated with collegiate superstars await their first taste of NFL sports marketing exposure. Platinum Rye Entertainment, a division of The Marketing Arm, noted that the 12 million viewers who tuned in to last year’s draft in Detroit should set a similar precedent for the 2025 installment in “Titletown.”
